Now that baseball season is here, our keynote speech, nicknamed ‘How Branding Is Like A Baseball’ is now posted on Access Arizona’s website. In this talk that we gave during the Access Arizona Investor Luncheon we point out how to hit a homerun with your brand:
1st Base: Build your brand on differentiation.
2nd Base: Create a brand training camp for your internal team.
3rd Base: Treat your fans right.
Homerun: Dare to be different.
For more details watch the talk and play some ball!